I don’t think there’s any music genre that I enjoy as consistently as Christmas music. I’d say it has an approval rating up around 90% in my car. Yes, I’m a rabbi’s son. Yes, I like Christmas music. Get over it. I was so excited to hear that KOST 103.5 has already started playing non-stop Christmas music! Woo hoo! And it’s only mid-November! Maybe next year they’ll start right after Halloween. I’m not sure exactly what it is that I enjoy about it. I certainly don’t take the words to heart. I don’t believe all the “Jesus is king” stuff. I sing it. I know almost every word of every major Christmas song. But I don’t believe in it. I guess what I’m trying to say, unlike my attempt at sweet potato challah, Christmas music doesn’t disappoint. Which brings me to my next point… Why didn’t my sweet potato challah taste like sweet potatoes? I basically followed my pumpkin spice recipe — cutting back on the oil, adding half a cup of canned, smashed up sweet potatoes, and a teaspoon each of cinnamon and ginger. It was delicious. Definitely not a flop. But it would take a very discerning pallet to find the sweet potato flavor in there. I did a little research, and it looks like most recipes call for half a cup of sweet potatoes, but they also call for 3 cups of flour. As you know, my recipe calls for 8. So, next time, I’ll double the amount of sweet potatoes. Hopefully it won’t throw the rest of the recipe out of whack. I’ll post an update and a picture when I make a second batch. If you have any suggestions, comment away! UPDATE: I made the recipe again, but this time with a full cup of sweet potatoes. Maybe someone can tell me this: Is sweet potato challah supposed to taste at all like sweet potatoes? Because this doesn’t. I was driving home from a meeting this morning and realized something — try to define the taste of a baked potato without any salt, butter or toppings. It’s pretty plain. Wouldn’t add much flavor to anything. Now try to do the same for an un-adorned sweet potato. It might have a little more flavor and sweetness, but not enough for 1 cup to flavor 5-pounds of challah dough! So, I’m not sure whether to call sweet potato challah a success or a failure. On one hand, it didn’t taste at all like anything other than normal challah. But on the other hand, maybe that’s exactly what sweet potato challah is supposed to taste like!